Australia
AMR Interactive
Ogilvy House 72 Christie St
St Leonards, NSW 2007
AUSTRALIA
Please contact us for more information.
|
|
|
Gary Wilkinson
Managing Director |
| |
|
Background
Australia Market Research (AMR) was established in 1969 as AMR Interactive. It is a leader in quality market research consultancy, recognized for its professionalism and dynamic, innovative approach. AMR Interactive specializes in Customer Satisfaction and Loyalty Measurement; Brand Equity Measurement and Modeling; Advertising Effectiveness Measurement; and Internet and Interactive Research conducted on the Internet via random digit dial telephone surveys. The company currently conducts quantitative and qualitative Internet market research among at home and at work users in Australia. It has also conducted research in other Asian countries including China, India, Indonesia, Thailand, Taiwan, Vietnam, Philippines, Hong Kong, Singapore, Malaysia and Japan. Its clients include major blue-chip organizations, as well as prominent Internet and telecommunications clients. www.amrinteractive.com
Staffing
AMR Interactive employs 50 research-related staff and 300 interviewers throughout New Zealand, China and Southeast Asia.
Services
|
Practice Areas
|
- Custom Research
- Data Processing
- Desk/Market Analysis/Operations
- Focus Groups
- In-Person Surveys
- Intercept Interviewing
- Internet Research
- Laboratory Testing
- Mail Surveys
- Market Modeling
- Multicountry Research
- Omnibus Surveys
- Panel or Continuous Research
- Product Testing
- Qualitative/Psychological
- Segmentation/Typology
- Statistical Analysis/Survey Interpretation
- Telephone Interviewing
- Tracking
|
- Advertising
- Agriculture
- Automotive Research
- Brand Image
- Business Research and Consultancy
- Business to Business
- Child Studies
- Consumer Marketing
- Corporate Image/Reputation
- Customer Retention
- Customer Satisfaction
- Disability
- Ecommerce
- Educational Services
- Environmental
- Financial
- Food & Drink
- Government/Public Policy
- Health Care
- Industrial Research
- Media & Communications
- Not for Profit/Foundations
- Personnel/Staff
- Pharmaceutical
- Pricing/Promotion
- Privacy
- Retail
- Social/Opinion
- Sports & Entertainment
- Travel/Tourism
- Website Evaluation
- Wholesale
- Women's Issues
|
* Global Network Members are independently owned and operated and are not managed by Harris Interactive. Please contact the Global Network Member directly for any questions regarding research in their country.