Dartmouth, Brigham Young, and ESADE Are Highest Ranking
Business Schools Among National, Regional and International Categories in the
Seventh Annual Business School Survey by Harris Interactive and The Wall Street
Journal
ROCHESTER, N.Y. – September 17, 2007 – Harris
Interactive® and The Wall Street Journal released today the Seventh Annual
Business School Survey that reveals how top business schools
internationally rank based on ratings by more than 4,400 corporate M.B.A
recruiters.
As in previous years, the survey presents three separate
rankings – national, regional and international. The national and regional
rankings are comprised of U.S. schools only. The international ranking includes
schools that attract a high number of recruiters who place graduates in jobs
outside of the United States.
Beth Forbes, Senior Vice President for the Harris Interactive
Brand and Strategy Consulting Practice at Harris Interactive states, "The
Business School Survey provides schools with an opportunity to gain insight into
perceptions of recruiters on today’s business school talent and to understand
important factors that recruiters consider when hiring graduates. Throughout the
years, many schools have successfully used the results of this study to enhance
their marketplace position.
Dartmouth College’s Tuck School of Business once again tops
the national ranking.
Recruiters give top ratings to Tuck for its students’
well-roundedness, their personal ethics and integrity, interpersonal and
communication skills, and team work abilities. Following Tuck are Berkeley (#2),
Columbia University (#3), MIT (#4) and Carnegie Mellon (#5).
The 19 U.S.-based M.B.A. programs share many of the same
recruiters, primarily those from companies based in the eastern United States
and who offer the highest compensation.
Among the 51 regional schools rated, Brigham Young University
in Provo, Utah, receives top honors for the first time.
Recruiters give top ratings for BYU students’ personal
ethics and integrity, their work ethic and leadership potential. Ranking behind
BYU are Wake Forest University (#2), Ohio State University (#3), University of
Rochester (#4), and Indiana University (#5).
Three new schools were included in this year’s ranking of
regional schools: American University, Tulane University, and the University of
Missouri-Columbia.
Regional programs are smaller, for the most part, with a
fairly even mix of private and public universities represented. In addition,
regional schools, on average, receive more positive ratings than do national
schools from recruiters on nearly all measures—and the regional schools, not
surprisingly, are more likely than the national schools to enjoy a close
relationship with their recruiters. Regional recruiters tend to recruit within a
network of schools that, generally, are geographically close.
For the second year in a row, ESADE based in Barcelona ranked
first among 25 international schools.
ESADE receives top ratings for its student’s personal
ethics and integrity, their team work abilities and the Career Services Office.
The international ranking includes nine U.S. schools, eleven European, three
Canadian, and two Latin American schools. Ranking behind ESADE are IMD (#2),
London Business School (#3), IPADE (#4), and MIT (#5).
Four new schools were included in this year’s ranking of
international schools: Essec Business School in France, University of Oxford in
the U.K, Northwestern University, and New York University.
Schools qualified to be ranked in the year-seven survey, as
in previous years, vary in size, location and program/specialties. They also
differ in terms of the recruiters they attract.
Although some differences in recruiting patterns do exist
among the three ranking groups, overall, recruiters are more similar than
different when it comes to what matters most to them. Communication and
interpersonal skills remain at the top of the list of what matters most to
recruiters.
Some additional findings:
- Yale received the most votes by recruiters for the school with the most
improved M.B.A. program, followed by Carnegie Mellon.
- Stanford University tops the list among recruiters for being the school that
produces the most creative and innovative M.B.A. students, followed by MIT.
- More than 40 percent of recruiters indicate that their company is recruiting
at more schools than in previous years because of the competition for top
talent. In addition, recruiters are increasingly looking to attract those
students who have more global experience and who are versatile and adaptable
to change.
- Recruiters continue to place tremendous value on M.B.A programs, with more
than 40 percent of recruiters stating that an M.B.A. today is worth more to
their company than it was five years ago.
- Approximately 40 percent of recruiters believe there is a shortage of U.S.
minorities when they recruit potential candidates from schools. In addition,
about 20 percent of recruiters believe that it is difficult to retain minority
M.B.A. hires because they are in high demand. Recruiters cite the University
of Michigan as being among the best schools for hiring minority M.B.A.
students.
About the Survey
This survey was conducted online internationally by Harris
Interactive in collaboration with The Wall Street Journal between December 19,
2006 and March 23, 2007, among 4,430 M.B.A. recruiters who hire full-time
business school graduates. The 4,430 recruiters who were asked to rate schools
with which they had recent experience provided a total of 6,151 school ratings.
To qualify for a ranking, a school needed a minimum of 20 recruiter ratings.
Overall, 30 percent of recruiters rated one school, 16 percent rated two, and 53
percent rated three. As in previous years, business schools did not have control
over which schools recruiters chose to rate. Data for this survey were not
weighted.
Though we believe the final sample of recruiters rating each
school can be considered representative of recruiters for that school, the
results based on these smaller sample sizes may prevent drawing conclusions
about statistically significant differences. All sample surveys and polls,
whether or not they use probability sampling, are subject to multiple sources of
error which are most often not possible to quantify or estimate, including
sampling error, coverage error, error associated with nonresponse, error
associated with question wording and response options, and post-survey weighting
and adjustments. Therefore, Harris Interactive avoids the words "margin of
error" as they are misleading. All that can be calculated are different
possible sampling errors with different probabilities for pure, unweighted,
random samples with 100% response rates. These are only theoretical because no
published polls come close to this ideal.
These results have been published by The Wall Street Journal’s
Online Edition and in a special section of the paper. More about the results of
this study and its complete methodology are posted at
www.harrisinteractive.com/bschools and at www.CareerJournal.com/bschool/.
About the Harris Interactive Brand and Strategy Consulting Practice
This is the seventh consecutive year that the Harris
Interactive Brand and Strategy Consulting Practice has conducted this business
schools research in conjunction with The Wall Street Journal. The Practice
provides effective research and counsel at every point in a brands’ life
cycle, from strategy development to implementation and evaluation of an
organization’s return on investment.
About Harris Interactive®
Harris Interactive is the 13th largest and one of the fastest
growing market research firms in the world. The company provides innovative
research, insights and strategic advice to help its clients make more confident
decisions which lead to measurable and enduring improvements in performance.
Harris Interactive is widely known for The Harris Poll, one of the longest
running, independent opinion polls and for pioneering online market research
methods. The company has built what it believes to be the world’s largest
panel of survey respondents, the Harris Poll Online. Harris Interactive serves
clients worldwide through its North American, European and Asian offices, and
through a global network of independent market research firms. More information
about Harris Interactive may be obtained at www.harrisinteractive.com. To become
a member of the Harris Poll Online and be invited to participate in online
surveys, register at www.harrispollonline.com.
To become a member of the Harris Poll Online and be
invited to participate in online surveys, register at
www.harrispollonline.com.
About The Wall Street Journal
The Wall Street Journal, the flagship publication of Dow
Jones & Company (NYSE: DJ; www.dowjones.com), is the world's leading
business publication. Founded in 1889, The Wall Street Journal has a print and
online circulation of nearly 2.1 million, reaching the nation's top business and
political leaders, as well as investors across the country. Holding 33 Pulitzer
Prizes for outstanding journalism, The Wall Street Journal provides readers with
trusted information and knowledge to make better decisions. The
Wall Street Journal print franchise has more than 750 journalists world-wide,
part of the Dow Jones network of nearly 1,800 business and financial news staff.
Other publications that are part of The Wall Street Journal franchise, with
total circulation of 2.6 million, include The Wall Street Journal Asia, The Wall
Street Journal Europe and The Wall Street Journal Online at WSJ.com, the largest
paid subscription news site on the Web. In 2007, the Journal was ranked No. 1 in
BtoB's Media Power 50 for the eighth consecutive year. The Wall Street
Journal Radio Network services news and information to more than 280 radio
stations in the U.S.
Press Contacts:
Nancy Wong
Harris Interactive
609-919-2426
nwong@harrisinteractive.com
Tracey McNerney
Harris Interactive
585-214-7756
tmcnerney@harrisinteractive.com
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