The Harris Poll National Quorum is a cost-effective and timely tool that uses a cost sharing approach to enable several clients to use the same survey vehicle. Once a week we conduct telephone interviews with a nationally representative sample of 1,000 adult Americans at least 18 years old. You can add one question or a dozen or more and pay only for the custom questions you add.
Our clients use these results to track communications efforts, generate media headlines and attention, and assist in public policy decisions, among other uses.
How the Harris Poll National Quorum Can Benefit You
We offer accurate customized results, insightful and friendly service, and a timely and affordable approach to omnibus research. We ensure that our service is tailored to fit your individual needs. Quality and reliability are never sacrificed, regardless of your budget. Quick turnaround time and low cost make the National Quorum a perfect vehicle for developing press releases, tracking issues of concern, testing the effectiveness of advertising and public relations campaigns, or filling other information gaps.
Participation includes consultation with a Harris Interactive research professional to determine the most effective wording of questions. Special care is taken to arrange survey questions in an order that will minimize survey bias. The data are stratified by census region and weighted to represent the U.S. population’s gender, education, and ethnicity composure. These measures assure a valid national probability sample.