15th Annual Loyalty Conference

April 28 – 29, 2008 · Silverado Resort, Napa, California 

Many thanks to all of you who were able to join us in Napa for the annual Loyalty conference, and a special thank you to our presenters for helping to make it a memorable experience. Below you will find links to the presentations that we are authorized to share. We hope that you will be able to take some of the information you learned at the conference and apply it to your own organizations. Please feel free to contact us with any questions, and look for more communications from us later this year as we plan for the 2009 Loyalty conference.

 

Day 1: MONDAY APRIL 28, 2008
8:30 – 9:15 OPENING KEYNOTE
The Journey from Naïve to Natural

Colin Shaw
, CEO, Beyond Philosophy
9:15 – 10:00 THOUGHT LEADERSHIP
The Emotional and Rational Side of Customer Relationships

Joan Fredericks
, SVP, Director of Advanced Methodology, Harris Interactive Loyalty, & Richard Goosey, SVP Marketing Sciences & Methodology, Harris Interactive Europe
10:15 – 11:00 CASE STUDY PRESENTATION
Company: Emerson Process Management
Migrating from Satisfaction to Commitment

Judy Buckingham
, Manager, Customer Research, Emerson
11:00 – 11:45 CASE STUDY PRESENTATION
Company: Corporate Research International *
Enhancing Customer Experience Management with
Mystery Shopping
Mike Mallett
, CEO, & Brad Holdgreve, VP, Sales, CRI
11:45 – 12:30 CASE STUDY PRESENTATION
What’s the Payoff? Why Loyalty Matters—Lessons from the Financial Services Industry

Robert Hart
, PhD, VP, Director of Complexity Science, & Howard Lax, PhD, VP, Senior Consultant, Harris Interactive
1:15 – 2:45 CASE STUDY PRESENTATION
Company: Hewlett-Packard
A Comprehensive System to Integrate Customer Intelligence

Nancy Bray,
Customer Insights Manager, & John Najarian, TCE Research Manager, Hewlett-Packard
2:45 – 3:30 CASE STUDY PRESENTATION
Patient & Physician Commitment in the Healthcare Industry

Michael Lowenstein
, PhD CMC, VP, Senior Consultant, Harris Interactive Loyalty, & John Clark, SVP, Healthcare Research, Harris Interactive
3:45 – 4:30 CASE STUDY PRESENTATION
Company: Level 3
Redesigning Your Touchpoints from a Customer Perspective

Corey Livingston
, Sr. Director, Marketing Operations, Level 3
4:30 – 5:15 CASE STUDY PRESENTATION
Linking Employee Commitment to Customer Loyalty

Jim Heisler
, PhD, SVP, Director of Consulting, Harris Interactive Loyalty
 
Day 2: TUESDAY APRIL 29, 2008
8:30 – 9:15 KEYNOTE
The Customer-Centric Journey: Getting the Pay Off For You and Your Customers

Bob Thompson,
CEO, Customer Think
9:15 – 10:00 CASE STUDY PRESENTATION
Company: Exclusive Resorts *
Managing the Customer Experience in the Luxury Vacation Market

Matt Garrett,
VP, Market Intelligence, Exclusive Resorts
10:15 – 11:00 CASE STUDY PRESENTATION
Company: TELUS Business Solutions *
Engaging Internal Stakeholders

Krista Sheridan,
Business Solutions Marketing, TELUS, & Ron Hurd, VP, Senior Consultant, Harris Interactive Loyalty
11:00 – 11:45 CASE STUDY PRESENTATION
Company: PAETEC
Make Your Clients Your Business

Jack Baron
, President, Advanced Solutions Group, PAETEC
11:45 – 12:30 CASE STUDY PRESENTATION
Company: Sun Microsystems, Inc.
Building Relationships with Key Stakeholders: Strategic Accounts and Channel Partners

Hernando Gonzalez
, PhD, Senior Manager, Corporate Marketing Research, Sun, & Venu Reddy, Harris Interactive Asia
1:30 – 2:15 CASE STUDY PRESENTATION
Company: Del Monte Foods
Addressing Commitment in a Segmented Consumer Market

Gala Amoroso
, Sr Consumer Insights Manager, Del Monte, & David Smallen, SVP, Senior Methodologist, Harris Interactive
2:15 – 3:00 THOUGHT LEADERSHIP
Not All Customers Are Equal: Managing Churn Profitably

Ron Hurd
, VP, Senior Consultant, Harris Interactive Loyalty

 

* Presentation is not available for distribution. Please contact Heather Campo with any questions at hcampo@harrisinteractive.com