Harris Interactive Presents Key Insights and Trends to Automotive Community

On January 14th, Harris Interactive presented highlights of the 2009 North American International Auto Show to a group of industry executives representing six OEM’s, numerous Tier suppliers and several advertising agencies.

Overview

The presentation was led by Stephen A. Lovett, Director, Automotive and Transportation Research at Harris Interactive. Stephen has been giving similar presentations for the last eight years to rave reviews. His presentation blends product news, industry commentary, strategic insights and trends in an informative and entertaining manner. Stephen brings extensive automotive industry and business background, having worked in areas such as product development, brand and portfolio planning, specialty vehicle planning, research and manufacturing.

Presentation Highlights

  • Show Overview: detailing significant changes, entries and exits for 2008 - 2009
  • Top 10 Concepts/Introductions: a walkthrough of what is significant about each of these products and why you should pay attention to them
  • Significant Technologies: a brief overview of new or significant technological introductions
  • Overall Trends: a discussion of potential new trends, and evidence of micro trends that are gaining traction

View the Presentation

A replay of this webinar presentation is now available. To obtain the webinar and accompanying deck, please complete the form below.


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