Client Services > Omnibus > National Quorum
National Quorum
A Telephone Omnibus of American Opinion
How the National Quorum Can Benefit You
The National Quorum is a twice-monthly omnibus that is a
simple, cost-effective and timely tool that allows you to gather those bits of
information that don’t stop being crucial just because you can’t justify the
expense of a full-scale survey.
Quick turnaround time and low cost make the National Quorum a perfect vehicle
for developing press releases, tracking issues of concern, testing the
effectiveness of advertising and public reactions campaigns, or filling other
information gaps.
Who Does the National Quorum Reach?
1000 adult Americans at least 18 years old will be interviewed. The
data are stratified by census region and weighted to represent the U.S.
population’s gender, education and ethnicity composure. These measures assure
a valid national probability sample.
Data Collection
Interviews are conducted Friday through Monday with results typically
available two days after interviewing is completed. Total questionnaire length
is determined by the number of clients participating; generally no more than 20
minutes in length.
Proprietary Cross-Tabulated Results
While the costs of the research are shared, the results are not. All data
from specific questions are shown only to the requesting client, to be used as
it sees fit. The results of your questions are cross-tabulated using demographic
data collected by the survey: gender, age, education, income, family status,
religion, partisan affiliation, ethnicity and region of country where the
respondent lives. Customized banners may also be specified.
Expert Consultation
Participation includes consultation with a Harris Interactive research
professional to determine the most effective wording of question(s). Special
care is taken to arrange survey questions in an order that will minimize survey
bias.
Price
Each closed-ended question costs approximately $1,100. Open-ended questions
are $3,000.
Contact Us
For more details on National Quorum contact us at info@harrisinteractive.com
or call 877.919.4765.
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