This week I’m taking a brave step into the world of smart phones. Some (namely my web-designing brother) would have me feel like I’ve been living in the dark ages, but it got me thinking about the increasing buzz around mobile payments and being the slightly sceptical late adopter I am, how things might pan out.
Studies show around two-thirds of the population find the general concept of mobile payments appealing, but when it comes to the crunch, how eager will people be to take it up?
Posted 20 September 2011 by Tim Kitson, Senior Research Executive